Mark Tanner is the Founder and Managing Director of Shanghai-based China Skinny, one of China’s best-known marketing, research & digital agencies. His agency publishes the most-read newsletter about Chinese consumers and he is regularly quoted in media including Bloomberg, Reuters and Forbes for his views on the China market. China Skinny’s clients include clients across a host of industries including Colgate, Fonterra, the Finnish Fund for Tech & Innovation, Intercontinental Hotels Group, Tourism Malaysia, Sydney Airport, Tom Tailor and House of Fraser, ANZ and Westpac Banks and the Australian Olive Association .
On a personal front, Mark has a love for adventure, which originally drew him to China and has seen him lead the world’s first paddle down the Nile River, hunt for ancient Viking treasure in Iceland and bicycle solo across Canada mid-winter.